Method
How We Help You Enjoy You More of Your Best Clients
The NeuroJourney™ Method is a Proven Consumer Journey Methodology Rooted in the Neuroscience of Decision-Making. Calibrate Your Communications Across All the Channels of the Consumer Journey So You Can Enjoy More of Your Best Clients. The NeuroJourney™ Applies to Big and Small Companies of Any Size as Well as B2B and B2C Offerings.
The 8 Key Stages of Every Consumer's NeuroJourney™
Unknown. Your brand is unknown to your consumer. Also your consumer is unknown to you. This is where all relationships start and is often overlooked.
Unfamiliar. You know your consumer, but they don't know you. The consumer is unfamiliar with your company and offerings.
Familiar. You know your consumer; they know your brand and offerings. There is a mutual knowing where conversations can increase.
Trial. Your consumer is considering the effectiveness of your offer and if it will deliver the promised expectations.
The NeuroJourney™ method guides you through the biologically-based thoughts and emotions your consumer must-think and must-feel at every stage of their mental journey towards becoming your champions. The NeuroJourney™ method ensures your communications align with the intent of the consumer brain at every stage, increasing the probability of your messaging and campaigns to resonate quicker, faster. Using the NeuroJourney™, you'll enjoy more of your best clients
Converted. Your consumer is convinced their choice to have worked with you and your brand.
Consistent. Your consumer is frequently engaging with your brand in various ways.
Loyal. Your consumer is dedicated to your brand and adopts brand values as their own.
Champions. Your consumer is an active advocate for your brand within their sphere of influence.
All Sales & Marketing Happen in the Brain. Unfortunately Many Companies Don't Understand How the Brain Actually Makes Decisions and Have a Method to Best Align Their Consumer Communications and Overall Journey Experience with the Hard Realities of Human Biology.
Nate Jameson, Founder & CEO
The NeuroJourney™ is a Proven Consumer Journey Methodology Based on the Neuroscience of Decision-Making. The NeuroJourney™ Applies to Companies of Any Size as Well as B2B and B2C Offerings. By Using The NeuroJourney™ Method, You and Your Team Will Be Able to Create More Precise and Consistent Communications Faster, as Well as Uncover Gaps in Your Consumer Journey Experience.
The NeuroJourney™, A Future-Forward Method
The NeuroJourney™ methodology combines three main disciplines of the future of sales and marketing to form a future-proof, scaleable framework. With The NeuroJourney™ method, you will be able to precisely and consistently create any type of influencing communication throughout the consumer experience while enabling you to seamlessly integrate new technologies and channels as your organization grows.
The 3 Core Disciplines of The NeuroJourney™ Methodology
Neuroscience. The core of the NeuroJourney™ is Neuroscience, Neurobiology, and Behavior Psychology. We call it the 'brain-centric' approach to marketing and sales strategy & automation.
Consumer Journey Strategy. The method is built to facilitate all stages of the consumer journey and create precision & consistency across all channels of the consumer journey: online & offline marketing, PR, sales teams and customer service.
Data & Technology Enablement. Properly align your data, technology and analytics with supporting channels while setting better internal expectations using the NeuroJourney™ methodology.
The NeuroJourney™ is a Proven Consumer Journey Methodology Based on the Neuroscience of Decision-Making and Applies to Big and Small Companies of Any Size as Well as B2B and B2C Offerings. Don't get left behind in the future of sales, marketing, and consumer experience.